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First, we get to know your business strategy and objectives. |
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Next, we identify the behaviors that drive performance and results in your organization.
We work with focus groups to select behaviors that are relevant to your culture, values and operations. |
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Then, we translate those behaviors into psychometrically sound survey items. This ensures that we actually
measure what we intend to measure. This is the step where most surveys fail. |
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Finally, we administer the survey online or using real-time polling. In either case, we guarantee anonymity
and a fair process
for everyone. |
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"The customized survey was very worthwhile. Our group is unique in its composition, its mandate, etc. A generic survey would have reduced the perception that management was trying to improve the workplace experience."
Christopher Gilliland | Manager, Retail Marketing Development | Vancouver Airport Authority
